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March 19: a great snapshot of Matt Lauer hurrying out to the “Today” show plaza, by Savannah Guthrie.
March 19: Lara Spencer interviewing the stars of ABC Family’s “Pretty Little Liars” out in Times Square.
"Morning news audiences grew in 2011, for the first time in seven years..."
This is a graphic in Pew’s great State of the News Media 2012 report: “Over all, 13.1 million people on average watched the three network morning news programs, up 5.4% from 12.4 million in 2010,” Pew’s report states. “ABC’s Good Morning America saw the most growth. NBC’s Today Show also grew and CBS’ Early Show was flat.” The growth is all the more notable given that “all three broadcast networks lost viewers in prime time during the 2010-11 season compared to the year before,” the report adds.
March 16: the “Today” senior broadcast producer Don Nash beside Matt Lauer on the set, via Savannah Guthrie, who’s a great Instagrammer.
Week of March 5: a gap of 450,000 viewers
Nearly tripling the margin from the prior week, 450,000 total viewers separated No. 1 “Today” and No. 2 “GMA” for the week of March 5. The gap was slightly tighter among viewers ages 25 to 54: 390,000.
At the “Today” show food truck! #sxsw
A smart stunt by the “Today” show: it had “Munchie Mobiles” at South by Southwest, raising the profile of Today.com among the tech elite. I highly recommended the tater tots.
Week of Feb. 27: a gap of just 170,000 viewers
Just 170,000 total viewers separated No. 1 “Today” and No. 2 “GMA” for the week of Feb. 27 — the closest margin in more than four years, TVNewser notes. “GMA” benefited from the Academy Awards on ABC and from its announcement of the new “Dancing With the Stars” cast.
Current TV to Simulcast Liberal Radio Talk Shows in the Mornings
“The mornings are a hotly contested time of day in television, and the simulcasts will give Current a foothold in a relatively inexpensive way…”
A fan of “GMA” tweeted this photo to Josh Elliott:
@JoshElliottABC My niece is your littlest fan! She watches you every morning, I think she has a crush!
He replied on Twitter, “Heart, melting.”
A screen grab from the March 5 premiere of a new morning show, “Fox & Friends First.” It’s a 5 a.m. pre-game show for “Fox & Friends.”
On Friday’s “Today,” Savannah Guthrie asked Siri: What’s the No. 1 morning show?
And Siri doesn’t disappoint…
‘Fox & Friends’ to Add an Hour by Starting at 5 a.m.
Starting March 5…
Week of Feb. 20: a gap of 520,000 viewers
For the week of Feb. 20, No. 1 “Today” had 520,000 more viewers than No. 2 “GMA.” Among 25- to 54-year-olds, the demographic that morning TV cares about, the gap was slightly tighter — 370,000.
Via Josh Elliott, an action shot of Tom Cibrowski with Robin Roberts on the day of his promotion at “Good Morning America.”
